Inside the Sound
Continuing our explorations into new forms of audiovisual synaesthetic experience, Inside the Sound is a series of immersive VR environments that embraces the potential of CGI, audio-reactive design and virtual reality. Each of the six environments takes the form of an infinitely looping audiovisual creation, which visualises the sensations triggered by its sounds, allowing the viewer to explore a multisensory space in ways only achievable in 360º.
The soundtracks are composed by our long-term collaborator Simon Pyke. They each have a sensation of intensifying drama, created using a technique called Shepard tone, an auditory illusion in which sounds appear to continually ascend in pitch.
YouTube 360º demos:
Credits
Creative Director: Matt Pyke
Animation Director: Matt Frodsham
Sound Designer: Simon Pyke
Senior Producer: Greg Povey